Shit’s Bananas

Personal Project

Though I’ve never doubted my love of writing, before finding my passion for copywriting I was a journalism student. After switching majors and falling in love with creative advertising, I maintained my journalism roots by being Editor in Chief of Baked Magazine, a publication made for foodies like me. And while I tend to prefer conversational writing with a touch of humor, I’ve always been drawn to investigative journalism. In combining my love of food, investigative writing, and humor, I decided to craft an investigative journalism piece about the biggest conspiracy yet. Something that affects nearly everyone around the globe: have bananas been lying to us? 

So sit back, relax, and let’s unpeel the secrets of the banana. 

In a world filled with cover-ups, corruption, and secrets, there are few mysteries as perplexing as the one I’m about to unravel. We’ve all heard of government conspiracies, hidden agendas, and dark organizations. But what if I told you that the most shocking conspiracy of all time doesn’t involve shady politicians or shadowy corporations?

Hiding in the shadows, lies a conspiracy so utterly shocking, that’s been lurking in plain sight, for decades. It’s been right in front of us this whole time—in our homes, following us to work. The truth is absolutely disturbing. Brace yourself as I uncover the peels of lies we’ve been trapped in.

What are bananas hiding?

A Celebrity in Disguise

There have been warnings, clues, subtle hints sprinkled all throughout history. Signs that would have revealed the truth long ago if we had only paid attention. But perhaps no moment was more blatant—more audacious— than in 2019, when bananas found their way to utmost fame in the most unlikely of places—an art exhibit.

Maurizio Cattelan's “Comedian” will go down in history as the most ridiculous masterpiece the world has ever seen. The infamous artwork that was A BANANA DUCK-TAPED TO THE WALL, sold for $120,000.

But was this unexpected creation all a ploy from the bananas. A scheme to distract us from getting to the truth?

Even more bizarre, after purchasing the $6.2 M piece, Justin Sun, the Chinese-born crypto entrepreneur, ate it. That’s right. He ate a banana. A 6.2 million dollar banana! 

And if that wasn’t completely insane enough, this iconic scandal caused another stir in the media when the SuperBowl 2025 commercials aired.

Ray-Ban and Meta created an advertisement for their new product, glasses with AI capabilities. In the 30 second spot, Chris Pratt is seen wandering around an art exhibit, admiring Comedian. He is utterly shocked to find Chris Hemsworth enjoying a banana just seconds later.

Of no shock to us, the yellow mush Hemsworth is munching on is indeed the 6.2 M-valued nana. In a wave of desperation, Chris and Chris search for a stand-in banana in hopes of fooling bananarama fanatics. With no luck, they find themselves face-to-face with the nana’s rightful owner – Kris Jenner. Yes, another Kris. 

If you ask me, I’d say the bananas know we are getting closer to revealing their secrets. And to lead us off the sweet sweet scent, they’ve plotted this commercial with flashy stars and fancy tech. But we can’t let them have the last laugh. Focus.  

Banana Flavored Lies

If the art world stunt didn’t get your heart racing enough, let’s turn to something even more unsettling: the taste of artificial banana. 

I’m a firm believer that natural flavors pretty much always trump artificial ones. Part of the problem is that artificial flavors almost never taste like the real thing. And artificial bananas taste so obviously different from the real fruit. It’s almost bubblegum-like, excessively sweet. But the scary thing is, this fake flavor that we’ve been trashing for its artificial likeness, well it’s not as fake as we might think. 

Artificial banana flavor is based on the Gros Michel banana, a variety that once dominated the world. Sweeter, creamiers, and richer than today’s bananas, the Gros Michel was the real banana experience. Until, suddenly, it wasn’t. 

In the mid-20th century, a devastating fungal disease swept through and wiped out the entire Gros Michel variety, leaving behind its flavor as a mere myth. 

And though the entire world made the involuntary switch over to the Cavendish, the prized yellow banana we all know today, the artificial flavor has remained unchanged—a relic of a fruit we can never truly taste again. A ghost flavor. A taste of the past, forever reminding us of what we lost. 

Coincidence? That seems unlikely. 

Peeling Back the Bananarchy

By now I’m sure you’re squirming in your seat with an uneasiness in your stomach. Brace yourself as we uncover the most disturbing part of the lie. 

The betrayal runs deep—rotting beneath the peel.

The infamous yellow fruit we’ve all been eating, trusting, craving—what if I told you it's nothing but a fraud. Every single banana today is a clone. An identical, genetically duplicated, flavor-altered, mass-produced copy. 

Unlike most plants, bananas don’t reproduce through seeds. In fact, they can’t. Instead, they’re cloned, again and again, from the same genetic blueprint. Yes, every banana you’ve ever eaten has been biologically indistinguishable from billions of others. They’ve been fooling your taste buds, and your trust, this whole time.

In the wise words of Gwen Stefani, this shit is bananas. 

And the worst part? Because they’re cloned, they’re incredibly vulnerable. One disease, one single mutation, and poof, bananas could disappear forever. 

One Slip Away

So there you have it. The secret is out, bananas exposed. But why? Why have they been lying to us all of this time? 

Maybe it was to keep up appearances. To distract us with their bright yellow optimism while hiding a genetic doomsday under the peel. Or maybe they knew. That if we truly understood how fragile they are, how one tiny slip could send them toppling, we’d panic.

Because the truth is, our beloved banana is living on borrowed time. It’s a clone on the brink. One bad day, and it’s curtains for the Cavendish—talk about a banana split.

We thought they were invincible. Turns out they’re just slippery. 

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